YouTube Manager

Job description

Overview

A Impact Media is on a mission to empower real estate professionals to own their market through media.

At A Impact Media, we don't just hire for open roles, we hire for impact.

If you're exceptional at what you do and align with our core values: beyond excellence, extreme ownership, proactive curiosity, and mission focused, we want to know you.

When you apply, please make sure the subject line is: I actually read the instructions

Role

We are hiring a YouTube Manager for A Impact Media.

The YouTube Manager is a strategic and creative leader who serves as the connective tissue between our clients' business priorities and how they're translated to long-form videos.

You're not just managing YouTube channels.

You're building the top real estate channels across the country, making clients locally famous, and setting a bar for content so high others can only chase.

You'll own the strategy, the story, and the systems behind uploads that scale our clients' local authority to hundreds of thousands of impressions a year on YouTube.

This isn't your typical content role.

You're a multifaceted creative, fluent in ideation, production planning, compelling copywriting, post-production oversight, and YouTube analytics.

Your curiosity for real estate fundamentals matches your passion for dominating YouTube's local market landscape.

You're fired up about crafting standout content that transforms the way top agents and teams will approach media and market dominance.

You'll lead the production, posting, and packaging direction of our videos, distill key insights into engaging content, and ensure continuous improvement through rigorous analysis and feedback loops.

You'll also maintain strategic alignment with key business initiatives.

You'll work hand-in-hand with our YouTube Strategists/Client Success Manager, creative team, and client teams to shape channel strategy, content production, and distribution.

If the idea of leading and growing YouTube's top real estate channels excites you, let's talk.

Responsibilities

Team Leadership and YouTube Infrastructure

• Manage editors, thumbnail designers, and pre-production team across multiple client accounts
• Support relevant YouTube scorecard metrics (CTR, retention, view velocity, follower growth) and present insights to leadership and clients
• Support scalable, documented systems for scripting, packaging, and production handoffs
• Grow and develop direct reports and members of the YouTube Team
• Explore and test AI tools to accelerate pre- and post-production workflows.
  
  Identify opportunities to prototype AI-driven content testing, retention analysis, and scripting support
• Coordinate with marketing, shorts teams, and external stakeholders for distribution and promotion

YouTube Strategy and Channel Architecture

• Support YouTube channel growth strategy with input from clients
• Balance evergreen local content with timely reactions to market trends and other experimental formats
• Ensure every video not only educates but reinforces the authority, credibility, and mission of our clients.
  
  Maintain each brand's distinct tone while ensuring consistency
• Support the visual identity of packaging and run consistent A/B testing for packaging on back catalogue
• Keep relevant YouTube scorecard metrics and present weekly insights to team and clients

Pre-Production

• Support ideation and outlier research sessions
• Provide feedback and insight to YouTube team members on packaging briefs and video outlines
• Maintain a four-to-six-week buffer of fully approved topics (outlines, rough thumbnail concepts and title options)

Post-Production

• Ownership and management over post-production timelines and upload calendar
• Conduct regular retention reviews to improve audience engagement
• Work with Senior Editor to provide retention notes on edits + final approval for uploads
• Create brand guidelines, SOPs, and artifacts to continuously make post-production seamless and cohesive

Results

• Support 45-60+ videos consistently delivered monthly within your team, you'll specifically only manage around 5-10 clients
• 90%+ on-time delivery rate
• Client channels achieving subscriber growth monthly
• Support of client revenue goals (generating leads monthly and $7.5-10M+ in sales a year per client)
• 50-75% of videos that outperform channel baselines on impressions and subscriber growth
• Lift in subscriber-to-view ratios for videos
• Higher average views per video and a steeper 24/48-hour velocity curve
• Regular documentation of content experiments and A/B tests
• Improved usage of AI and other tools to increase team leverage in production
• Client sentiment on brand and growth (excitement about filming, video topics, performance and brand discussions)

Requirements

• Understanding of the YouTube landscape - concepts, thumbnails, titles, and retention editing
• Strong written and verbal communication skills
• Analytical fundamentals and ability to work with data
• 2+ years of relevant experience in YouTube channel development, bonus points if for a large educational channel
• Proficiency with editing notes tools (like frame.io)
• Proficiency with project management tools like Notion
• Proficiency with GSuite
• Knowledge of editing and Photoshop considered an asset but not essential

Communication Expectations

• We use Slack it is the go-to for any communications
• We value over-communication (more context the better)
• We value speed in communication (be prompt in responding or provide context as to why you may be slow to respond)
• Weekly Creative Team Meetings
• Weekly meetings with Media Manager/Team Leader
• Weekly meetings with creative team

Location

Remote (work from home)

Hours

Mon - Fri 9am - 6pm EST with flexibility to work weekends when needed.

Compensation

$16,800 - $28,800 annually with progression from part-time to full-time.

Highly experienced YouTube strategists can earn $24,000 to $36,000 a year.

Benefits

• 30-60 day paid trial period
• Flexible work arrangements (part-time to full-time path)
• Remote work flexibility
• Performance-based advancement opportunities

Knwn Local Core Values

Our core values are the heart and soul of this incredible company.

The right person for this role will appreciate each of these values, personally subscribe to them, and understand why each is critical to having a great business.

Beyond Excellence

We raise the bar, then we raise it again.

Good enough is not good enough.

We find joy in the pursuit of mastery and believe excellence is a moving target.

Extreme Ownership

Own the outcome.

Take full responsibility for results.

Say I will instead of they should.

Measure yourself by your clients' success.

Proactive Curiosity

Curious minds build better things.

Question everything.

Connect ideas others miss.

Ask What if?

and Why not?

See challenges as opportunities to learn.

Mission Focused

Small things build big things.

Align personal purpose with professional pursuit.

Find fulfillment in the work itself.

Believe that helping others succeed is the highest calling.

How to apply

To apply: If you're interested, please submit the following:

1. A link to your resume in PDF format with the following naming convention: (Lastname.Firstname.YouTube-Manager.pdf)
2. Links to YouTube channels you've managed and their growth metrics (or your portfolio)
3. Send a link to your completed personality quiz: (URL not included in final HTML)
4. Your answer to this question: What's the most innovative YouTube strategy you've implemented and what were the results?
   
   
5. Your answer to this question: What does this quote mean to you personally?
   
   Work is love made visible - Khalil Gibran

Submissions should go to:

I will be looking for people who can format their submission in a way that makes it easy for us to review.

Remember, in production management you want to help make processes as efficient as possible! I'm happy to answer any questions you may include in your application.

Thank you for your consideration and best of luck on your job search!

Required Skill Profession

Medios De Comunicación E Información