Summary
Entravision’s Ad Operations team is looking for a Digital Trafficker to join our team.
This role includes day-to-day responsibilities of trafficking and managing digital campaigns with a focus on CTV, Pre-Roll Video, Digital Audio and Display campaigns.
We are looking for someone who is goal-oriented and passionate about digital media, able to work in a fast-paced, high-volume environment with the technical skills required to set up and optimize campaigns against industry standard KPIs.
Essential Functions / Responsibilities
- Strategize, execute, and manage a variety of client campaigns including trafficking, in-flight optimization and post-campaign analysis.
- Continuously measure and optimize campaign performance while establishing benchmarks and recommending future tests.
- Develop campaign strategies to support and achieve the client’s business objectives.
- Utilize The Trade Desk and Google Ad Manager to prepare reports and communicate campaign performance to clients.
- Collaborate with Sales Planning to develop campaign strategies and budgets that meet client goals and objectives.
- Provide the Account Management team campaign reporting data for client recap decks as well as campaign strategy recommendations for future campaigns.
- Work with sales teams to validate insertion orders, follow up on missing assets, report on campaign delivery, optimizations, and billing.
Qualifications
- BA degree in marketing, business or equivalent work experience.
- At least 1-2 years of work experience in digital campaign management or related fields.
- Trade Desk Certification a plus.
- English fluency required.
Position Type / Hours
This is a full-time position.
Actual hours and schedule may vary.
Equal Opportunity and Compliance
Entravision Communications Corporation participates in the E-Verify system operated by the US Department of Homeland Security and the Social Security Administration and will use E-Verify to confirm work eligibility for all new hire employees.
Entravision Communications is an Equal Opportunity Employer.
We encourage women and minorities to apply.
Note: This job description may be changed at any time with or without notice.
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