Sr. Analyst – Media Data & Reporting Operations, GOC
About WPP Media: WPP is the creative transformation company.
We use the power of creativity to build better futures for our people, planet, clients and communities.
WPP Media is WPP’s global media collective.
In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.
Role Summary And Impact : As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment.
We are looking for a Sr. Analyst, who will:
- Own the integration and organization of media data across platforms / Partners (e.g., Paid Social, Display, Video, Search, Programmatic)
- Conduct thorough data cleaning, transformation, and QA to ensure consistency and reliability
- Partner with the BI engineering team to validate data pipelines, troubleshoot issues, and maintain data alignment
- Maintain documentation of data sources, logic, and processes for transparency and auditability
- Support the Analytics team by populating and formatting campaign performance reports
- Proactively identify data discrepancies, recommend solutions, and escalate as needed
- Stay informed on evolving media platforms and data specs to inform best practices
- Client-facing role
Skills And Experience : If this opportunity looks right for you, we are looking for candidates who have:
- 2+ years working in a data/analytics role, with experience handling media campaign data
- Strong working knowledge of media metrics (impressions, clicks, conversions, CPx, etc.) across platforms (Meta, Google Ads, DV360, etc.)
- Experience with data QA and troubleshooting in a structured environment
- Proficient in Excel and working familiarity with BI tools (e.g., Power BI, Tableau, or Datorama)
- Comfort working with structured data and collaborating with BI/data engineering teams
- Strong attention to detail and ability to manage multiple requests in a fast-paced setting
- Excellent communication skills and a collaborative mindset
Life At WPP Media & Benefits : Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment.
WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.
This position is in a Remote or Hybrid Work Modality and must be performed within Colombian territory.
Only candidates residing in Colombia with a valid work permit may apply.
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