Lean Solutions Group is a company dedicated to providing staffing services for various companies in the United States.
Our main market is the Logistics and Transportation Industry; however, we do tailor to other Industries as well.
We currently have over 7,000 staffers and 6 branches.
Our main goal is to connect local talent with international companies.
About the position
We are looking for a results-driven SEO/SEM Specialist to lead and optimize digital advertising and search strategies.
This role focuses on managing high-impact Google Ads and LinkedIn campaigns, driving performance through data analysis, compelling copy, and continuous improvement.
The ideal candidate is passionate about digital marketing, skilled in SEO best practices, and able to collaborate across teams to ensure cohesive and effective messaging.
Responsibilities:
- Plan, execute, and optimize Google Ads campaigns (Search, Display, Video) with a strong focus on performance and ROI.
- Manage and scale LinkedIn Ads campaigns.
- Conduct keyword research, audience segmentation, and competitor benchmarking.
- Write persuasive and high-performing ad copy and landing page content.
- Analyze campaign performance and propose data-driven optimization strategies.
- Perform SEO audits and create actionable improvement plans aligned with business objectives.
- Stay up to date with digital marketing trends and industry best practices.
- Collaborate with content and design teams to ensure consistent messaging across platforms.
Education / Experience:
- Proven experience managing Google Ads (priority) and LinkedIn Ads campaigns.
- Strong copywriting skills with a performance-driven approach.
- Familiarity with SEO tools such as Google Search Console, SEMrush, Ahrefs, or similar platforms.
- Basic understanding of technical SEO (execution not required).
- Ability to coordinate SEO improvement plans with external web development teams.
- Experience creating digital content (articles, social posts, landing pages) is a strong plus.
What we offer:
- High competitive salary.
- Growth opportunities.
- Accessible offices (central location).
Note: Non-bilingual candidates won't be considered for this position.
Must be located in Bogota, Bucaramanga, Barranquilla or Medellin.
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