Outbound Email Marketer

This range is provided by Service Scalers.

Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

About Service Scalers…

Service Scalers is the fastest-growing home service marketing company helping Plumbers, HVAC pros, Roofers, Electricians, and more scale through smart, effective search marketing.

Our mission?

Help businesses run profitable marketing campaigns that actually drive leads—because no one deserves to work with an agency that sucks.

Enough about us, let’s talk about you!

As our Outbound Email Marketing Specialist, your mission is simple: own and execute email outreach strategies that drive qualified leads into our pipeline.

We’re not looking for a basic email sender—we’re looking for someone who knows how to strategically build, test, optimize, and scale outbound email campaigns that convert.

You’ll be the architect of our cold email engine: from researching and segmenting lists, to writing killer copy, to tracking performance and driving results.

If you’re someone who loves the thrill of building scalable systems, testing relentlessly, and generating real sales opportunities—this is your role.

What You’ll Do

• Own the entire outbound email process—from strategy to execution to reporting
• Research, build, and manage highly targeted prospect lists
• Write and test persuasive cold email copy and sequences
• Manage sending tools (e.g., Instantly, Lemlist, Apollo, etc.) to ensure high deliverability and response rates
• Monitor key metrics (open rates, reply rates, positive response rates, conversions) and continuously optimize
• Collaborate with leadership and sales to refine targeting, messaging, and lead quality
• Stay ahead of trends in cold email best practices and deliverability
• Report clear, actionable insights and recommendations to leadership

What You’ll Need

• 3+ years of hands-on experience managing outbound email campaigns
• Proven ability to generate qualified leads through cold email
• Strong copywriting skills—you know what gets attention and drives action
• Deep understanding of email deliverability, sender reputation, and list hygiene
• Experience with tools like Instantly, Lemlist, Apollo, Clay, HubSpot, or similar
• Outstanding attention to detail—you catch what others miss
• Clear and fluent written and spoken English (this is non-negotiable)
• A data-first mindset and a relentless drive for results
• Ability to work independently and own outcomes with confidence

Bonus Points

• Experience generating leads for home service businesses (plumbing, HVAC, roofing, etc.)
• Familiarity with LinkedIn outreach tools and multi-channel prospecting
• Experience integrating outbound email efforts with a CRM (HubSpot, Close, etc.)
• You've successfully built outbound email engines from scratch
• You’re obsessed with performance and always testing new angles, messaging, and tactics

Why People Love Working At Service Scalers

• Work from wherever—the internet is our office
• Paid vacation and maternity/paternity leave
• “Work hard, play hard” is how we roll
• We help each other win—“that’s not my job” isn’t in our vocabulary
• You’ll be part of a fast-growing team that actually cares and has fun doing it

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Marketing Services

Referrals increase your chances of interviewing at Service Scalers by 2x

Get notified about new Marketer jobs in Colombia .

Bogota, D.C., Capital District, Colombia 2 days ago

Bogota, D.C., Capital District, Colombia $1,500.00-$1,500.00 1 week ago

Bogota, D.C., Capital District, Colombia 1 week ago

Digital Marketer and Business Development Specialist (Remote)

Bogota, D.C., Capital District, Colombia $1,500.00-$1,500.00 1 day ago

Bogota, D.C., Capital District, Colombia $1,500.00-$1,500.00 2 weeks ago

Bogota, D.C., Capital District, Colombia $1,500.00-$1,500.00 1 week ago

Bogota, D.C., Capital District, Colombia $800.00-$1,300.00 3 weeks ago

Bogota, D.C., Capital District, Colombia $800.00-$1,300.00 3 weeks ago

Brand & E-commerce Manager (Growth Operator)

Bogota, D.C., Capital District, Colombia 1 month ago

Bogota, D.C., Capital District, Colombia $1,500.00-$1,500.00 2 weeks ago

Bogota, D.C., Capital District, Colombia 1 month ago

Bogota, D.C., Capital District, Colombia 1 month ago

Senior Amazon Brand Manager - Future Opportunities

Bogota, D.C., Capital District, Colombia 1 month ago

Bogota, D.C., Capital District, Colombia 6 days ago

Bogota, D.C., Capital District, Colombia 3 weeks ago

We’re unlocking community knowledge in a new way.

Experts add insights directly into each article, started with the help of AI.