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Media Research & Insights Specialist, L5 Job Opening In Bogota – Now Hiring Publicis Groupe


Job description

**Company description**

Publicis Global Delivery (PGD); Publicis Groupe’s industry leading globally connected capability platform.

Where talent, technology & operations combine to delivery amazing solutions for our clients.

Expertise across Media, Data, Technology, Commerce & Production in all regions of the world.

PGD is comprised of the best talent, and ways-of-working, which enables global scale, innovation and transformation, each day.

Culture, growth and wellbeing underline all aspects of Publicis Global Delivery.

#WeArePGD

We're looking for a proactive and curious CRM Strategist to support the development of data-led customer engagement strategies.

This role is ideal for someone who blends analytical thinking with creative storytelling and has a keen interest in using Al tools and prompt writing to accelerate insight generation, content development, and strategic outputs.
You'll work closely with senior strategists, analysts, and creative teams to develop CRM campaigns, personalize customer journeys, and build polished presentations that bring ideas to life.

**Overview**

Key Responsibilities
◦ Strategy.

Support the development of CRM strategies across email, SMS, and app channels based on customer insights, segmentation, and brand goals.

Help develop and document customer journeys, lifecycle frameworks, and personalization strategies.
◦ Research: Conduct research on customer behavior, market trends, and CRM program audits.

Savy at Al prompt-writing for crafting audience insights, creative concepts, content ideas, and competitive research
◦ New Business Support: Build well-designed, client-facing presentation decks that synthesize strategy, data, and storytelling
◦ Collaboration: Work with analytics, creative, media and tech teams to ensure CRM strategy is actionable and measurable
◦ Thought Leadership: Contribute to thought leadership by drafting blog outlines, POV slides, or internal updates on trends in CRM, Al, and personalization
◦ Content Manager.

Develop case studies and manage collective IP repositories, helping organize and curate examples of strategic work, results, and templates

**Responsibilities**

Qualifications
◦ 1-3 years of experience in CRM, marketing strategy, or related field (agency or client-side)
◦ Proficiency in Al prompt writing and a strong understanding of generative Al tools for marketing applications
◦ Highly organized, detail-oriented, and comfortable working in a fast-paced environment
◦ Strong writing, research, and verbal communication skills
◦ Fast Learner: Quickly adapts to new tools, processes, and environments, with an ability to grasp complex concepts and apply them efficiently
◦ Growth Mindset: Continuously seeks opportunities for learning and development, eager to take on new challenges and expand expertise in evolving areas

Required Skill Profession

Other General


  • Job Details

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Unlock Your Media Research Potential: Insight & Career Growth Guide


Real-time Media Research Jobs Trends (Graphical Representation)

Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph here. Uncover the dynamic job market trends for Media Research in Bogota, Colombia, highlighting market share and opportunities for professionals in Media Research roles.

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Are You Looking for Media Research & Insights Specialist, L5 Job?

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The Work Culture

An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Publicis Groupe adheres to the cultural norms as outlined by Expertini.

The fundamental ethical values are:

1. Independence

2. Loyalty

3. Impartiapty

4. Integrity

5. Accountabipty

6. Respect for human rights

7. Obeying Colombia laws and regulations

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The average salary range for a varies, but the pay scale is rated "Standard" in Bogota. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.

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Key qualifications for Media Research & Insights Specialist, L5 typically include Other General and a list of qualifications and expertise as mentioned in the job specification. The generic skills are mostly outlined by the . Be sure to check the specific job listing for detailed requirements and qualifications.

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Interview Tips for Media Research & Insights Specialist, L5 Job Success

Publicis Groupe interview tips for Media Research & Insights Specialist, L5

Here are some tips to help you prepare for and ace your Media Research & Insights Specialist, L5 job interview:

Before the Interview:

Research: Learn about the Publicis Groupe's mission, values, products, and the specific job requirements and get further information about

Other Openings

Practice: Prepare answers to common interview questions and rehearse using the STAR method (Situation, Task, Action, Result) to showcase your skills and experiences.

Dress Professionally: Choose attire appropriate for the company culture.

Prepare Questions: Show your interest by having thoughtful questions for the interviewer.

Plan Your Commute: Allow ample time to arrive on time and avoid feeling rushed.

During the Interview:

Be Punctual: Arrive on time to demonstrate professionalism and respect.

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Final Thought:

To prepare for your Media Research & Insights Specialist, L5 interview at Publicis Groupe, research the company, understand the job requirements, and practice common interview questions.

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By following these tips, you can increase your chances of making a positive impression and landing the job!

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