Account Strategist & Analyst
The
Account Strategist & Analyst
will work closely with internal teammates to scope, devise, and drive the best solutions for our clients.
This role requires a unique blend of analytical rigor, strategic thinking, and strong communication skills.
You'll be the bridge between
data and actionable insights
, ensuring our clients receive the highest value from their digital marketing investments.
Key Responsibilities
Data Analysis & Reporting
- Conduct in-depth analysis of client data from multiple sources (Google Analytics, Google Ads, social media platforms, CRM data).
- Identify trends, opportunities, and risks.
- Develop and present clear, concise, and compelling performance reports & dashboards.
- Translate complex data into simple, actionable insights.
Strategic Planning & Execution
- Partner with Account Managers & team members to build digital marketing strategies aligned with client goals.
- Present
data-backed recommendations
for campaign optimizations, budget allocation, and new initiatives.
- Proactively identify opportunities for new services or campaigns that add client value.
Client Communication & Management
- Act as a trusted advisor to clients by communicating insights effectively and confidently.
- Lead client meetings with engaging presentations of data, strategy, and results.
- Address client questions with a
data-driven approach
, building long-term relationships.
Collaboration & Internal Leadership
- Work closely with SEO, PPC, Content, and Creative teams to ensure flawless execution.
- Stay up to date with the latest
digital marketing trends & tools
.
- Help improve internal processes for data analysis and strategy creation.
Qualifications
- Bachelor's degree in Marketing, Business, Communications, or related field.
- 5+ years' experience in digital marketing, analytics, or strategy (agency experience preferred).
- Proficiency in tools like
Google Analytics, Google Ads, Meta Business Suite
.
- Advanced in Excel/Google Sheets for data analysis.
- Experience with visualization tools (Google Data Studio/Looker Studio, Tableau) is a plus.
- Proven experience developing and presenting
data-driven strategies
to clients/stakeholders.
Key Competencies
- Analytical Thinking
– turning complex data into meaningful insights.
- Strategic Mindset
– connecting data to client goals & market trends.
- Communication Skills
– explaining complex concepts clearly.
- Problem-Solving
– proactive, data-driven approach to challenges.
- Client-Centricity
– building trust and lasting relationships.
- Attention to Detail
– ensuring accuracy & reliability in reporting.
- Adaptability
– thriving in a fast-paced, evolving landscape.
- Collaboration
– working effectively across teams.
Perks & Benefits
Competitive salary
Prepaid medicine
Life insurance
Day off on your birthday (go explore)
Indefinite-term labor contract with all legal benefits