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Manager Consumer Insights Analytics Job Opening In Bogotá – Now Hiring adidas


Job description

As the North America Manager, Consumer Journey Analytics at adidas, you will be responsible for delivering cutting‑edge analytics services that empower stakeholders to make fact‑based decisions.

You will leverage a variety of analytical tools and databases to generate insights that deepen adidas’ understanding of consumer behavior and enhance the overall consumer journey.

By applying both descriptive and advanced analytics, you will translate data into actionable business insights across functions.

Your work will provide the factual foundation for designing consumer‑centric strategies, with a particular focus on consumer lifecycle, traffic, CRM opportunities, and their connection to the broader consumer journey.

Key Responsibilities

  • Contribute to the design and evolution of analytical frameworks that connect the consumer journey to lifecycle and CRM strategies, as well as the relationship between traffic sources and specific consumer segments.

  • Perform hands‑on exploration of data sets, combining consumer and marketing channel data to understand their impact on the overall consumer journey.

  • Collaborate closely with data science, product managers, and global teams to enable and refine analytical tools, providing continuous feedback to improve functionality and relevance.

Insights

  • Conduct in‑depth analyses of complex business problems, identifying key opportunities to enhance consumer experience through lifecycle, traffic, and CRM strategies.

  • Integrate insights across business tactics, functional areas, and digital analytics to create cohesive storytelling across multiple analytics domains.

  • Generate hypotheses and partner with business teams to drive actions and measurable outcomes based on insights.

Consulting

  • Support stakeholders in defining strategic goals through effective use of digital analytics.

  • Deliver actionable recommendations and clear calls to action, translating insights into engaging and easy‑to‑understand presentations.

  • Build and maintain a strong stakeholder network based on trust to ensure the adoption and execution of insights.

  • Promote and implement data‑driven decision‑making in alignment with a fact‑based decision culture.

Key Relationships

  • DTC Marketing and Brand Media
  • Global Digital Analytics

Requirements

Education & Professional Experience

  • Bachelor’s degree in Business, Finance, Economics, Mathematics, Data Science, or a related field
  • 4+ years of experience in Data Analytics; experience in traffic and CRM analytics is a plus

Soft Skills

  • Passionate for delivering data‑based recommendations
  • Strong communication skills, comfortable presenting complex topics to stakeholders at various organizational levels both in person and remotely
  • Curious and proactive mindset
  • Strategic thinker and collaborative mindset, capable of working with both technical and non‑technical teams

Hard Skills

  • SQL proficiency is a requirement
  • Basic understanding of machine learning techniques and statistical modeling
  • Experience with visualization techniques
  • Ability to work on several projects simultaneously
  • Fluent English both verbally and written
  • Proficiency in Python/PySpark is a plus

AT ADIDAS WE HAVE A WINNING CULTURE.

BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH.

JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME.

WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

  • COURAGE : Speak up when you see an opportunity; step up when you see a need.

  • OWNERSHIP : Pick up the ball.

    Be proactive, take responsibility and follow‑through.

  • INNOVATION : Elevate to win.

    Be curious, test and learn new and better ways of doing things.

  • TEAMPLAY : Win together.

    Work collaboratively and cultivate a shared mindset.

  • INTEGRITY : Play by the rules.

    Hold yourself and others accountable to our company’s standards.

  • RESPECT : Value all players.

    Display empathy, be inclusive and show dignity to all.

At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

#J-18808-Ljbffr

Required Skill Profession

Investigación Y Análisis De Mercado, Inteligencia Empresarial Y Análisis


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Unlock Your Manager Consumer Potential: Insight & Career Growth Guide


Real-time Manager Consumer Jobs Trends (Graphical Representation)

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Are You Looking for Manager Consumer Insights Analytics Job?

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The Work Culture

An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at adidas adheres to the cultural norms as outlined by Expertini.

The fundamental ethical values are:

1. Independence

2. Loyalty

3. Impartiapty

4. Integrity

5. Accountabipty

6. Respect for human rights

7. Obeying Colombia laws and regulations

What Is the Average Salary Range for Manager Consumer Insights Analytics Positions?

The average salary range for a varies, but the pay scale is rated "Standard" in Bogotá. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.

What Are the Key Qualifications for Manager Consumer Insights Analytics?

Key qualifications for Manager Consumer Insights Analytics typically include Investigación Y Análisis De Mercado, Inteligencia Empresarial Y Análisis and a list of qualifications and expertise as mentioned in the job specification. The generic skills are mostly outlined by the . Be sure to check the specific job listing for detailed requirements and qualifications.

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Interview Tips for Manager Consumer Insights Analytics Job Success

adidas interview tips for Manager Consumer Insights Analytics

Here are some tips to help you prepare for and ace your Manager Consumer Insights Analytics job interview:

Before the Interview:

Research: Learn about the adidas's mission, values, products, and the specific job requirements and get further information about

Other Openings

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During the Interview:

Be Punctual: Arrive on time to demonstrate professionalism and respect.

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Answer Thoughtfully: Listen carefully, take a moment to formulate clear and concise responses. Highlight relevant skills and experiences using the STAR method.

Ask Prepared Questions: Demonstrate curiosity and engagement with the role and company.

Follow Up: Send a thank-you email to the interviewer within 24 hours.

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Be Yourself: Let your personality shine through while maintaining professionalism.

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Turn Off Phone: Avoid distractions during the interview.

Final Thought:

To prepare for your Manager Consumer Insights Analytics interview at adidas, research the company, understand the job requirements, and practice common interview questions.

Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the adidas's products or services and be prepared to discuss how you can contribute to their success.

By following these tips, you can increase your chances of making a positive impression and landing the job!

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