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Urgent! Digital Marketing Operations Coordinator, Latin America Job Opening In Bogotá – Now Hiring Johnson Controls, Inc.

Digital Marketing Operations Coordinator, Latin America



Job description

What You Will Do:

You will be responsible for organizing, managing, and overseeing projects and initiatives in Marketing technology and lead management operations.

You will collaborate with LATAM and Central Digital Marketing teams to ensure technology platforms meet business requirements while adhering to standardization and industry best practices.

How You Will Do It:

  • Organize, manage, and oversee projects and initiatives in Marketing technology & lead management operations.

  • Work with LATAM and Central Digital Marketing teams to ensure technology platforms are able to meet business requirements while incorporating standardization and industry best practices.

  • Review and support analysis of marketing funnel activities to guide performance improvement strategy and optimize flow through to sales organization.

  • Ensure end-to-end tracking and reporting capabilities are present throughout the business unit’s key technology platforms.

  • Work closely with sales and marketing leaders to monitor all projects fueling demand generation, funnel performance, identify reporting gaps and cleanse data as required.

  • Test and support data ingestion and outputs for all programs/campaigns, including Salesforce lead creation and reporting.

  • Work cross-functionally with IT, CRM, and Digital Marketing to make appropriate updates to our CRM based on best practices, business, and marketing needs.

  • Build and maintain knowledge of existing internal systems, capabilities, teams, and resources, combined with strategic ideation, internal and external research, and knowledge of industry standards.

  • Pursue ongoing education of industry knowledge, best practices, and trends as it pertains to operations, marketing automation, and campaign management.

What We Look For:

Required qualifications include a Bachelor's degree in marketing, communications, business or a related field, along with proven project management skills and experience working in an international collaborative setting.

Experience in Power BI and B2B marketing is essential.

Excellent communication skills in English are mandatory.

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Required Skill Profession

Marketing Online



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