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Urgent! Data Analyst Job Opening In Bogota – Now Hiring Publicis Groupe



Job description

**Company description**

Desde 1926, en Publicis Groupe hemos evolucionado para convertirnos en el grupo de comunicaciones más valioso del mundo, donde la creatividad y la transformación no solo se celebran, sino que se potencian a diario.

Hoy somos más que una empresa; somos una plataforma conectada operando bajo la filosofía de #ThePowerOfOne, combinando eficiencia e innovación en un modelo que busca brindar a nuestros clientes un acceso sin fronteras a lo mejor de cada servicio.

En una era de convergencia y empoderamiento, nos entusiasma atraer a personas apasionadas para guiar a nuestros clientes en su transformación, ayudándoles a reinventarse y prosperar en medio de la disrupción digital.

**Overview**

En **Bogotá, Colombia** , estamos en búsqueda de una persona para el cargo de **Data Analyst** , con más de un año de experiencia en análisis de datos y entornos digitales.

Su principal misión será apoyar el análisis de indicadores de desempeño en plataformas digitales (web y redes sociales), a través de la construcción de reportes, dashboards y el manejo de bases de datos, contribuyendo así a la toma de decisiones estratégicas en campañas digitales.

**Responsibilities**

+ Extraer y consolidar información desde múltiples fuentes de datos (web, redes sociales, plataformas digitales, CRM, entre otros).
+ Garantizar la calidad, limpieza y estructuración adecuada de los datos recopilados.
+ Analizar el rendimiento de campañas digitales, identificando tendencias, patrones, oportunidades de mejora o desviaciones relevantes.
+ Desarrollar dashboards e informes utilizando herramientas como Power BI, Looker Studio o Excel para facilitar la visualización de insights.
+ Generar reportes periódicos y personalizados para diferentes áreas del negocio, alineados con sus objetivos estratégicos.
+ Traducir hallazgos de datos en recomendaciones accionables que contribuyan a optimizar campañas, procesos y experiencias de usuario.
+ Participar activamente en la toma de decisiones estratégicas con base en el análisis de datos.
+ Mantener la integridad, organización y documentación de las bases de datos.
+ Realizar consultas y transformaciones de datos utilizando SQL u otros lenguajes similares.
+ Aplicar modelos estadísticos o algoritmos básicos para anticipar tendencias y comportamientos clave.
+ Detectar oportunidades para automatizar procesos analíticos y optimizar flujos de trabajo.
+ Promover la mejora continua de las prácticas de análisis, visualización e interpretación de datos.

**Qualifications**

+ Excel: Nivel básico a intermedio
+ Herramientas de visualización de datos (ej.

Datorama, Looker Studio, etc.)
+ Conocimiento básico de plataformas como:
+ Deseable: conocimientos básicos en SQL y manejo de bases de datos relacionales.

**Additional information**

+ Contamos con una plataforma de interacción y conexión basada en inteligencia artificial llamada **Marcel,** la cual cuenta con herramientas de e-learning como Udemy y LinkedIn Learning, con más de **30.000** cursos en diferentes temas en donde podrá capacitarse según sus intereses.

Además de conectar con las más de 100.000 mentes creativas de Publicis Groupe.

+ Contamos con beneficios como: **trabajo hibrido, fondo de empleados, seguro de vida, día libre de cumpleaños,** además de, la oportunidad de aplicar a las diferentes **vacantes a nivel global** dentro de la compañía y la posibilidad de trabajar hasta **6 semanas al año desde otro país** donde Publicis Groupe tenga presencia desde la iniciativa global **Work Your World.**

Publicis Groupe **#ThePowerOfOne ** conecta la creatividad y la tecnología, celebrando **#VivaLaDifference.** Reconocemos y apreciamos las diferencias individuales como fortalezas que enriquecen a nuestros equipos y a la comunidad.

¡La diversidad y la inclusión son clave para nuestro éxito!


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    Unlock Your Data Analyst Potential: Insight & Career Growth Guide


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