Account Director, GOC

Job description

About WPP Media
WPP is the creative transformation company.

We use the power of creativity to build better futures for our people, planet, clients and communities.

For more information, visit

WPP Media is WPP's global media collective.

In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.

For more information, visit

Role
At WPP Media, we believe in the power of our culture and our people.

It's what elevates us to deliver exceptional experiences for both our clients and each other.

In this role it will be critical to embrace WPP & WPP Media's shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
  
  
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
  
  
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
  
  

Role Summary And Impact
As part of the
Global Operations Centre (GOC)
, you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment.

We are looking for

Cross-Discipline Director To Lead The Strategy And Execution Of Integrated Digital Marketing Campaigns, Encompassing Both Social Media And Search Engine Marketing (SEM) Who Will

• Cross-Channel Strategy: Develop and implement integrated digital marketing strategies that encompass Social Media and SEM, ensuring synergy between both platforms to maximize impact and efficiency.
  
  
• Strategic Planning: Create comprehensive and detailed marketing plans, including objectives, KPIs, targeting strategies, timelines, and budget allocation.
  
  
• Budget Management: Manage and optimize the budget allocated to campaigns, ensuring cost-effectiveness and return on investment.
  
  
• Campaign Management: Oversee the execution of campaigns across Social Media and SEM, including setup, optimization, and performance monitoring.
  
  
• Analysis and Reporting: Analyze campaign results, generate performance reports, and present recommendations for continuous optimization.
  
  
• Team Leadership: Lead and motivate a team of Social Media and SEM specialists, fostering a collaborative and high-performing environment.
  
  
• End-to-End Service: Manage the full campaign lifecycle, from initial planning to final delivery and performance analysis.
  
  
• Stay Up-to-Date: Keep abreast of the latest trends and best practices in Social Media and SEM, adapting strategies to ensure competitiveness.
  
  
• Client Relationship Management: Emphasis added on client growth and satisfaction, reflecting the end-to-end ownership of the client relationship.
  
  

Skills And Experience
If this opportunity looks right for you, we are looking for candidates who have:

• 7 - 9 years of experience in digital marketing
• 3 years of experiene in Client Relationship Management: Act as the primary point of contact for the client, presenting strategies, results, and recommendations.
  
  
• Proven experience in budget management and campaign execution across both disciplines.
  
  
• Strong understanding of Social Media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) and Search Engine Marketing platforms (Google Ads, Bing Ads, etc.).
  
  
• Strong analytical and problem-solving skills.
  
  
• Excellentcommunicationand presentationskills.
  
  
• Ability to work collaboratively and lead cross-functional teams.
  
  
• Experience in client relationship management.
  
  
• Google Ads and Social Media platform certifications are a plus.
  
  

Life At WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment.

WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day and , and more.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.

We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection.

If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

This position is in a remote or hybrid work modality and must be performed within Colombian territory.

Only candidates residing in Colombia with a valid work permit may apply.

Remote work contracts do not allow employment or relocation abroad.
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While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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Required Skill Profession

Other General