ABM Campaign Manager
SoftServe is a global digital solutions company headquartered in Austin, Texas.
Founded in 1993 in Ukraine, we collaborate on over 2,000 projects worldwide.
Our Global Marketing Team designs and executes personalized, segmented campaigns for US clients, partnering with sales to drive growth.
Responsibilities
- Build and execute personalized marketing campaigns for strategic accounts.
- Collaborate closely with account management and other marketing teams to drive account engagement.
- Use data and insights to refine targeting, messaging, and tactics.
- Tailor content for specific stakeholders/ABM accounts.
- Create personalized experiences for decision‑makers.
- Track key performance metrics, analyze campaign data, and provide insights to optimize engagement and conversion.
- Experiment with new tools and approaches to elevate ABM impact.
- Contribute to pipeline growth and revenue generation through focused marketing efforts.
Qualifications
- 3+ years' experience in Account-Based Marketing (ABM) or a similar role.
- Degree in administration, marketing, communication, business, or related fields.
- Proficient in developing and executing ABM strategies across multiple channels (email, digital, events, social, etc.).
- Comfortable working with sales teams to align marketing efforts with account goals.
- Analytical and data‑driven, with experience measuring campaign performance and optimizing based on insights.
- Knowledgeable about B2B marketing, especially in tech or digital services.
- Proficient in English (C1 level), both written and verbal.
What We Offer
- Medical insurance.
- Additional paid vacation.
- Anniversary gifts.
- Corporate events.
- Foreign language classes.
- Work in a fast‑paced, global environment with passionate professionals.
- Part of a diverse community of hardworking individuals.
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Public Relations, Marketing, and Information Technology
Industries
IT Services and IT Consulting
SoftServe is an Equal Opportunity Employer.
All qualified applicants will receive consideration for employment regardless of race, color, religion, age, sex, nationality, disability, sexual orientation, gender identity and expression, veteran status, and other protected characteristics under applicable law.
Let’s put your talents and experience in motion with SoftServe.
#J-18808-Ljbffr